Annatto Market Estimated To Show Sluggish Growth Due To Increasing Preference For Natural Food Colors In Food Processing Industry

Global Annatto (Bixin/Norbixin) Market: Overview

Bixa Orellana L. Annatto plant majorly grown in the tropical countries is the primary source of annatto in the form of dried seeds. Annatto has found major applications in the food industry. Annatto is used as a condiment and for food coloring (imparts red or orange color to food products and beverages). Annatto’s characteristics such as good heat stability and water and oil solubility are increasing the adoption of annatto globally.

The governments of various countries have imposed stringent regulations on the use of artificial or synthetic food colors, which is expected to propel the demand for annatto, a natural form of food color, globally. The countries in Latin America such as Peru and Brazil are the leading producers of annatto. A majority of the production is exported to North America, where the demand for annatto is estimated to be high.

availability of other natural food colors such as cochineal and turmeric are expected to hamper the demand for annatto globally.

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Global Annatto (Bixin/Norbixin) Market: Dynamics

The demand for processed food and beverage products is rising globally, creating a huge demand for food colors. Annatto is directly extracted from plants and thus does not contain any harmful chemical as that in the synthetic or artificial food colors. With the increasing preference for natural food colors in the food processing industry, government regulations towards consumption of artificial food colors is expected to drive the growth of the annatto market globally.

With natural origin and coloring property, annatto has also found applications in the textile industry as a dyeing ingredient. However, annatto contains some residual proteins that may cause Ig-E mediated reaction, which is expected to restrain the growth of the global annatto market.

After reading the Global Annatto (Bixin/Norbixin) Market report, readers get insight into: 

  • Major drivers and restraining factors, opportunities and challenges, and the competitive landscape
  • New, promising avenues in key regions
  • New revenue streams for all players in emerging markets
  • Focus and changing role of various regulatory agencies in bolstering new opportunities in various regions
  • Demand and uptake patterns in key industries of the Global Annatto (Bixin/Norbixin) Market
  • New research and development projects in new technologies in key regional markets
  • Changing revenue share and size of key product segments during the forecast period
  • Technologies and business models with disruptive potential 
  • Middle East and Africa (GCC Countries, Turkey, Iran, Israel, South Africa, Rest of MEA)

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Global Annatto (Bixin/Norbixin) Market: Segmentation

The global annatto market can be segmented on the basis of form as:

  • Powder
  • Liquid

The global annatto market can be segmented on the basis of solubility as:

  • Norbixin or Water soluble
  • Bixin or Liquid soluble

The global annatto market can be segmented on the basis of the end-user industry as:

  • Food
    • Culinary
    • Bakery
    • Dairy
    • others
  • Beverage
  • Cosmetics
  • Textile
  • Pharmaceutical
  • Others (floor wax, furniture polish, etc.)

Regional analysis includes

  • North America (U.S., Canada)
  • Latin America (Brazil, Mexico, Argentina, Chile, Peru, Rest of LATAM)
  • EU – (Germany, France, Italy, Spain), UK, BENELUX (Belgium, Netherlands, Luxemburg), NORDIC (Norway, Denmark, Iceland, Sweden), Eastern Europe (Poland, Ukraine, Czech Rep. etc.), Rest of Europe
  • CIS & Russia
  • Japan
  • Asia Pacific Excluding Japan (Greater China, India, S. Korea, ASEAN Countries, Rest of APEJ)

The Report Covers Exhaustive Analysis On:

  • Market Segments
  • Market Dynamics
  • Market Size & Demand
  • Current Trends/Issues/Challenges
  • Competition & Companies involved
  • Technology
  • Value Chain

The Global Annatto (Bixin/Norbixin) Market report offers detailed assessments and quantitative evaluations that shed light on numerous key aspects that have shaped its evolution over the historical period. In coming years, some of the key aspects that will shape the growth prospects during the forecast period are objectively covered in the study.

Global Annatto (Bixin/Norbixin) Market: Key Players

Examples of some of the key players in the global annatto market are:

  • Wild Flavors
  • FMC Corporation
  • Amerilure, Inc.
  • Monterey Bay Spice Co.
  • Hansen Holding A/S
  • Vinayak Ingredients (India) Pvt. Ltd.
  • DDW The Colour House
  • Kalsec Inc.
  • AICA COLOR SAC
  • Aarkay Food Products Ltd.

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 Highlights from the Report

  • Elaborated scenario of the parent market
  • Transformations in the market dynamics
  • Detailed segmentation of the target market
  • Historical, current and forecast market size based on value and volume
  • Latest industry developments and trends
  • Competition landscape
  • Strategies adopted by the market players and product developments made
  • Potential and niche segments, along with their regional analysis
  • Unbiased analysis on performance of the market
  • Up-to-date and must-have intelligence for the market players to enhance and sustain their competitiveness

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